Shampoo is something that is used by every individual, no matter your hair type, texture or colour. It's a product that is used daily, weekly and monthly and one that impacts every single hair care routine.
However, a frequently asked question is how to correctly shampoo and maximise the home care ritual? In order to shampoo correctly, start with a small amount of product and massage this into the wet scalp, creating a lather. Work this into the scalp and work down the hair to the ends, adding water as and when required to ensure this is distributed throughout. Once you have massaged in and covered the entire hair and scalp, rinse thoroughly.
The massaging into the scalp is key for hydration and is a vital part of the home care ritual.